Consumers are well-informed about the healthiness of ingredients. 6 out of 10 consumers seek healthier alternatives of the food they eat, obviously without giving in on taste. They understand that grains & seeds, fiber, wholegrain & fruits are power ingredients that can contribute to a better health. On the other hand, they are also looking to reduce to amount of sugar, fat & salt in their diets. Puratos offers a range of solution that enable to improve the nutritional profile of your product.