Acti-Fresh SRB

Acti-Fresh SRB is a clean label freshness improver for cakes and cake donuts. By adding in Acti-Fresh SRB, you can easily preserve your product’s freshness, making them more enjoyable for consumers throughout the entire shelf life and reducing stales. Acti-Fresh SRB is a concentrated powder solution that simply needs to be added to other dry ingredients during the mixing phase, requiring no change in process or equipment. 

  • Freshness Improver
  • Clean(er) Label
  • Creates a short, resilient bite

Acti-Fresh SRB is an enzyme-based solution, providing a clean(er) label alternative to additives and preservatives. Enzymes are present in nature like plants and living organisms. They are reproduced at Puratos to improve the quality of your cakes without impacting your ingredients list. Acti-Fresh has a proven positive effect on the different parameters of cake freshness including softness, moistness, cohesiveness, and resiliency. The result is premium quality cakes, muffins, cake donuts, and other finished goods with extended shelf life which will lead to increased customer satisfaction.

Kosher Pareve. 

Customer advantages

  • Deliver qualitative and differentiated cakes
  • Increased sales
  • Improved margins
  • Greater export potential

Consumer advantages

  • Premium cake texture

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Enriched wheat flour (wheat flour, niacin, reduced iron, thiamine mononitrate, riboflavin, enzyme, folic acid), enzymes.

No Sugar Added No Sugar Added
Plant-based Plant-based
Wholefoods Compliant Wholefoods Compliant
Lecithin Free Lecithin Free
No Artificial Preservatives No Artificial Preservatives
No Artificial Flavors or Colors No Artificial Flavors or Colors
Dairy Free Dairy Free
Titanium Dioxide free Titanium Dioxide free
No Artificial Colours No Artificial Colours
Sugar Free Sugar Free
Soy Free Soy Free
Egg Free Egg Free

Usage Rate: 0.25% - 0.50% on Total Dry Weight

Advised Storage Conditions: Keep in a cool and dry place (<78°F, <65% RH). Close package after use.

Acti-Fresh SRB is a clean label freshness improver for cakes and cake donuts. By adding in Acti-Fresh SRB, you can easily preserve your product’s freshness, making them more enjoyable for consumers throughout the entire shelf life and reducing stales. Acti-Fresh SRB is a concentrated powder solution that simply needs to be added to other dry ingredients during the mixing phase, requiring no change in process or equipment. 

  • Freshness Improver
  • Clean(er) Label
  • Creates a short, resilient bite

Acti-Fresh SRB is an enzyme-based solution, providing a clean(er) label alternative to additives and preservatives. Enzymes are present in nature like plants and living organisms. They are reproduced at Puratos to improve the quality of your cakes without impacting your ingredients list. Acti-Fresh has a proven positive effect on the different parameters of cake freshness including softness, moistness, cohesiveness, and resiliency. The result is premium quality cakes, muffins, cake donuts, and other finished goods with extended shelf life which will lead to increased customer satisfaction.

Kosher Pareve. 

Customer advantages

  • Deliver qualitative and differentiated cakes
  • Increased sales
  • Improved margins
  • Greater export potential

Consumer advantages

  • Premium cake texture

View full description

Industrial Patisserie Competence Center

The IPCC offers industrial patissiers a fully-equipped test center dedicated to technological innovation and process optimization.

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